Skip to content Skip to footer

Google SERP’s Start Reflecting the Mobilegeddon Update

Google’s 21 April 2015 Mobile Friendly Update
Behold, as promised by Google it seems the day is here and the Mobilegeddon has begun. As stated on the Google Webmaster Central Blog the update will be majorly affecting:

1. More mobile-friendly websites in search results

Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices.

2. More relevant app content in search results

Starting today, we will begin to use information from indexed apps as a factor in ranking for signed-in users who have the app installed. As a result, we may now surface content from indexed apps more prominently in search.

First it was just the “Mobile Friendly” text that was showing up, but, recently while doing research regarding the update we discovered a major shift on the SERP’s that maybe affecting the CTR’s of even mobile friendly websites, and the way google maybe displaying the search results on mobile in the coming days.

Google’s Mobile Update 21 April SERP Changes
								

As per the screen shot it seems, that even if the website is properly optimized for mobile, but has too much data to load, you maybe losing CTR due to the warning sign shown on slower connections.

Maybe google is just testing we are not sure about it, but if this is not a test large websites may see a downfall in their click through rate via mobile.

INDIA
A – 1001, Titanium City Center, 100 ft Road, Ahmedabad, Gujarat, India. 380015
(+91) 76989 99049 enquiry@searchmantrainc.com

UAE
DTEC, Technohub 1,2, Dubai Silicon Oasis Authority, Near Premier Inn Hotel, Dubai Silicon Oasis, Dubai,

(+91) 76989 99049 enquiry@searchmantrainc.com

UK
Wharf Lane, Solihull, West Midlands, United Kingdom B91 2LF
(+91) 76989 99049
enquiry@searchmantrainc.com

USA
A – 1001, Titanium City Center, 100 ft Road, Ahmedabad, Gujarat, India. 380015
(+91) 76989 99049 enquiry@searchmantrainc.com
Rajkaran Sompura
08:43 09 Jan 20
Great place to grow career in digital marketing, best company in my experience
Mike R. Johnson
16:02 19 Jul 19
What the SearchMantra's team have done for us cannot be easily explain in a single review. All we can say is they have an excellent & prompt service and we hope to continue working with them. We seen actual result with in a month when we started getting targeted traffic on our website. Also we never feel the time-gap between two different time zones as they provided assistance any time we required.
niya smith
20:30 19 Jun 19
Brilliant, working with web developer experts was great. Thanks to their knowledge and determination our website looks great and functions really good also well optimized. Highly recommended company.
sara william
12:57 20 Aug 18
Excellent company! They make a great extension to any team - from Web design and conception through development and deployment. I'm very lucky to have SearchMantra on my side. Highly Recommend
Veronica Martin
06:41 02 Jul 18
I am satisfied with the SEO services provided by SearchMantra. I am very Thankful to Rahul and his team. Now my business ranks on first page in the google. It was not visible in past when we started.
Steven Rogers
12:48 14 Jun 18
I was looking to increase my business leads and expand business branding through Digital Way. Overall leads growth was my ultimate objective. SearchMantra helped me increase my site lead conversation ratio. And also my average site duration of visitor has increased. My website is now ranked at 5th position in Google for many keywords where I was not visible in past. My website's traffic increased by like 6 times. I liked website improvement suggestion and work result. If you want to grow your business online you can consider SearchMantra as best digital marketing partner.
js_loader

    J B Corporation Company | Copyright 2024 all rights reserved

Go to Top